I have to just be upfront here. I have some serious girl crush going on over here for today's Meet the Maker post. For those of you who are new to my obsession, I'm a crazy dog lady. I am 100% obsessed with my 2 Cavaliers. I even have a sweater with a Cavalier on the front that I've worn to wholesale trade shows, famers markets, craft shows, holiday events, and you get the picture. So when I saw that Priscilla George does watercolor pet portraits I silent screamed because I could not wake the baby that took 2.5 hours to get to sleep. Plus, after some internet stalking (sorry Priscilla) I also found out that she lives in the same town as my cousins. Needless to say, I am a huge fan and will be following her tips on how to take a good pet photo so Bertie & Lizzie can have their portraits done.
WHY DID YOU START YOUR HANDMADE BUSINESS?
I started selling my watercolor paintings of animals and nature because I felt that I could pursue my passions n and make a living from it. Spreading my particular view on the beauty of the earth and being able to give people some happiness of evoke memories.
TELL US ABOUT YOUR HANDMADE BUSINESS
My paintings are all animals, natural treasures, and magical landscapes. I paint each piece with bright and vibrant watercolors. I'm a mom to a little girl, a wife, and nature enthusiast. My work can be found online and I actively participate in Art festivals in the mid-atlantic.
WHAT HAS BEEN THE MOST EFFECTIVE WAY OF GAINING AWARENESS FOR YOUR BUSINESS AND ATTRACTING NEW CUSTOMERS?
Art festivals have helped me get my work out to locals and really connect with customers. Secondly Instagram since it is so visual has gotten my work in front of people from all over the world. I also sell on Etsy and that gets me new customers too.
WHAT HAVE BEEN YOUR BIGGEST BUSINESS CHALLENGES?
My biggest business challenges has been figuring out different ways to market my art. It's not as easy as just dropping work out there on the internet and money comes rolling in. So finding many avenues has been a challenge.
HOW DID YOU OVERCOME THESE CHALLENGES?
To over come I try out different things for about 6 months and evaluate if the outcome has been worth the effort. Putting my eggs in many different basics to have revenue coming from different areas.
WHAT DO YOU LOVE ABOUT HAVING YOUR OWN HANDMADE BUSINESS?
I love have a pretty flexible schedule. I can be here for my daughter when she is sick, I can up and leave on a vacation and not have to ask for time off. And of course I love using my talents!
WHAT IS THE BEST BUSINESS ADVICE THAT YOU EVER RECEIVED?
The best advice I have ever received was to just jump in. It's good to have plans but you'll never be fully ready and nothing will be 100% perfect. The best way to get through it is with experience and that means experiencing the set backs too
MY GREATEST FEAR IS....
My greatest fear is all of this coming to stop some day. I'm scared I'll have put all this work into just fail.
WHAT ADVICE WOULD YOU GIVE YOURSELF 10 YEARS AGO?
10 years ago I would have told myself that my art is good enough and that I don't need a degree to start selling my artwork.
MY FAVORITE BUSINESS TOOL IS...
Trello! It helps me organize all my lists and things to do. I have it on my computer and phone